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- Inspired by the Women In Tech Awards? Here's Your Next Move
Inspired by the Women In Tech Awards? Here's Your Next Move
A Strategic Playbook for Career Advancement for Central PA's Women in Tech
I ran into a colleague the morning after the Technology Council of Central Pennsylvania's Women in Tech Awards, and she had this complicated look on her face—a mix of inspired and frustrated. "It was amazing," she said, "but I left wondering what it really takes. It's one thing to be inspired by the women on that stage, but it feels like a huge leap from where I am now. How do you even start to get on that path?"
Her question stuck with me because she's right. For many of us, especially the talented women I’ve had the privilege to work with and mentor over the years, there's often a gap between the brilliant work you do every day and the recognition that leads to a seat at the leadership table. Her feeling wasn’t a sign of self-doubt; it was a perfectly rational response to a very real challenge. It's not just about doing good work; it's about building a career that gets noticed for the right reasons.
Let’s be honest. The system isn't always set up for your success to be self-evident. The path isn't always clear, and the goalposts can seem to shift. That feeling of "how do I even start?" is valid. So, how do you translate that powerful feeling of inspiration you got from the awards ceremony into a real, tangible plan? How do you move from being an admirer in the audience to being a contender for that stage yourself one day?
It starts with a playbook. Not with platitudes like "lean in" or "be more confident," but with a concrete, strategic framework. This is about taking control of your career narrative.
The Ally's Playbook: A Framework for Turning Inspiration into Advancement
Over my decades in this industry, working alongside my wife and watching my own daughters navigate their tech careers, I’ve seen what works. I’ve sponsored incredible women and watched them ascend, not by luck, but by a combination of their immense talent and smart, deliberate strategy. The following steps aren't a magic wand, but they are a proven framework for building influence, demonstrating value, and carving out the career you deserve.
Step 1: Deconstruct the Stage — Reverse-Engineer Success
The first step after feeling inspired is to become an analyst. Instead of just being awed by the award winners, get forensic. Look them up on LinkedIn. Read their bios. What do you see?
Don’t just look at their titles. Titles are the result, not the method. Look for the patterns in their journey.
What problems did they solve? Did they lead a challenging digital transformation project? Did they launch a new product line? Did they turn around a failing team? Recognition follows impact.
What kind of projects did they volunteer for? Often, you'll see a history of taking on high-visibility, cross-functional initiatives—the messy, difficult projects that no one else wants but that are critical to the business.
How do they communicate their value? Notice the language they use. They don't just list job duties; they list outcomes. "Managed a team" becomes "Led a team of 12 engineers to deliver Project X three weeks ahead of schedule, saving an estimated $200k in operational costs."
To accelerate this process, use a generative AI tool like Google Gemini as your personal career strategist. You can copy and paste a leader's bio or project descriptions and give it a prompt like: "Analyze this career trajectory. What are the top 3 strategies this person used to advance? Identify the types of business problems they solved and how they framed their accomplishments." This can reveal hidden patterns and turn a simple biography into a powerful set of actionable insights for your own career. This exercise transforms passive inspiration into an active roadmap.
Step 2: The Sponsor Search Party — Go Beyond Mentorship
Let’s talk frankly about a dynamic that shouldn't exist, but does. Critical decisions about your career are often made in rooms you are not in. This is why having a sponsor is arguably more critical than having a mentor.
A mentor gives you advice. A sponsor spends their political capital on you. A mentor helps you skill up. A sponsor pounds the table for your promotion. You need both, but a sponsor is the game-changer.
So, how do you find one? You don't ask, "Will you be my sponsor?" It doesn't work that way. You earn sponsorship by making a senior leader a stakeholder in your success.
Identify Potential Sponsors: Look for respected leaders in your organization, one or two levels above you, who have a reputation for developing talent. Who do the successful people credit for their big breaks?
Demonstrate Your Value (to Them): Find a way to work on one of their high-priority projects. Your goal is to become indispensable and make their life easier. Deliver exceptional, proactive work that reflects well on them.
Share Your Ambitions: Once you've established a track record of high performance, find a moment to discuss your career goals. Be specific. "I'm really interested in moving into a product leadership role in the next 18 months. I'd appreciate any advice you have on what skills I should be developing to be seen as a strong candidate."
This gives them the information they need to advocate for you. When a position opens up, they can say, "You know who would be great for that? Sarah. She did incredible work on the Q3 launch and told me she's ready for that kind of challenge." You've just activated your sponsor.
Step 3: Craft Your "Impact Dossier" — Your Personal Evidence Locker
I’ve seen too many brilliant women get to their annual review and struggle to articulate their accomplishments. The "Brag Better" advice is well-intentioned but often feels unnatural and uncomfortable. The solution is to reframe it: you're not bragging; you're documenting facts.
Create a private document—your Impact Dossier—that you update weekly or bi-weekly. For every significant task or project, log it using this framework:
The Situation: What was the problem or context? (e.g., "The customer onboarding process was manual and resulted in a 20% drop-off rate.")
The Action: What specific actions did you take? (e.g., "I led the project to automate the process, designing the new workflow and coordinating with engineering and sales.")
The Result: What was the measurable outcome? Use numbers wherever possible. (e.g., "The new process launched in Q2, reducing onboarding time by 75% and eliminating the user drop-off. This is projected to increase new-user revenue by $500k annually.")
This is another place where an AI partner can be invaluable. Once you have your raw notes, use Google Gemini to refine them. Feed it your draft and ask, "Rewrite this accomplishment for an executive performance review. Focus on quantifying the business impact and use powerful action verbs." You can even use it to brainstorm. Provide the Situation and Action, and ask, "Help me brainstorm the potential measurable business results (Result) for this project. Consider things like cost savings, revenue impact, risk reduction, and team efficiency." This helps you translate your hard work into the language of leadership. This dossier becomes your irrefutable proof of your value to the business.
Step 4: Master the Art of Strategic Visibility
Doing great work is only half the battle. The other half is ensuring the right people know about it—and understand its significance. This isn't about being the loudest person in the room; it's about strategic communication.
Translate "Tech" to "Business": Most senior leaders don't care about the elegance of your code; they care about how it impacts the bottom line. A tool like Gemini can be your personal translator. For a pro-level tip, ask it to adopt a specific executive voice. Feed it your technical description and a prompt like this: "Reframe this technical update for a C-suite audience. Adopt the tone of a McKinsey consultant, emphasizing strategic value, quantifiable business impact (ROI, risk mitigation), and alignment with key business objectives. Structure the output as a concise, powerful summary." Taking "I refactored the legacy authentication service" and running it through a prompt like that will give you a powerful statement like, "I rebuilt our core login system to be 99.99% reliable and to incorporate modern security protocols, which protects our customer data and reduces our risk of a costly breach."
Seek Cross-Functional Roles: Volunteer for projects that require you to work with other departments like sales, marketing, or finance. This not only broadens your understanding of the business but also dramatically expands your internal network and visibility with other leaders.
Share Your Work (and Your Team's): When your team has a big win, offer to present the results at a wider department meeting or a "lunch and learn." Write a short summary for an internal newsletter. When you share the credit generously with your team, it demonstrates your leadership qualities and elevates everyone.
Visibility isn't about self-promotion for the sake of ego. It’s about ensuring that when opportunities arise, your name is already on the list of capable, high-impact contributors.
The Central PA Landscape: Applying the Playbook Here at Home
Now, how does this playbook apply specifically to us, the Digizens of Central Pennsylvania? Our region's tech ecosystem has a unique character. It's powered by large, established institutions in healthcare (like UPMC and Penn State Health), logistics and manufacturing (like Tate), and a significant number of government and defense contractors. It's a close-knit community, which can be both a challenge and a massive advantage.
In the more traditional, hierarchical organizations common in Harrisburg, York, and Lancaster, Step 2: The Sponsor Search Party is not just important; it's mission-critical. Your career trajectory can be heavily influenced by who knows and advocates for your work. The good news is that in our smaller, more interconnected community, reputations travel fast. Doing consistently excellent work on a visible project for a respected leader can build your reputation across an entire organization more quickly than it might in a sprawling tech hub.
Similarly, Step 4: Strategic Visibility takes on a different flavor here. Building a coalition of allies before a big meeting is crucial. Use the local network to your advantage. TCCP events, tech-specific meetups, and even organizations like the Harrisburg Regional Chamber & CREDC provide incredible opportunities to build relationships outside your company walls. When you know people across the local landscape, you gain perspective, find allies, and hear about opportunities you might otherwise miss.
Don't underestimate the power of being a known quantity in a community of our size. Your personal brand as a reliable, innovative problem-solver can become your most valuable asset. Use local mentorship programs and women-in-tech groups to find not just mentors, but potential sponsors and advocates who can champion you within this unique ecosystem.
The Local Feed
As Digizens, staying connected to the pulse of our region is key to spotting trends and opportunities. Here’s what’s happening right now that should be on your radar:
Tech Infrastructure Growth in Cumberland County: The recent vote by Hampden Township commissioners to vote against a zoning change for a new data center.
Manufacturing and Tech Collide in York: The Shapiro Administration's announcement that Tate, a global leader in data center and commercial building solutions, is investing $2.5 million to expand its York County operations is fantastic news. The creation of at least 75 new jobs highlights the convergence of advanced manufacturing and technology. These are the kinds of roles where a strong Impact Dossier showcasing efficiency and process improvement could make you a standout candidate.
AI Exploration Comes to Penn State: The launch of the AI Arcade in the Shields Media Commons at Penn State University is a brilliant local resource. Artificial intelligence is no longer a niche skill; it's becoming a core competency. This initiative provides a hands-on way for students and the community to engage with AI tools. For professionals, it's a reminder of the importance of continuous learning. How can you bring AI skills into your current role to create new value? This is a great place to start exploring.
Your Seat at the Table
That feeling my colleague had—inspired but uncertain—is a starting point, not a stopping point. The path from the audience to the stage is paved with intentional, strategic action. This playbook is a start. The work is real, but so is your talent. The table is waiting. Go claim your seat.
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